What Term Best Describes Firm-Specific Assets Such as Patents and Trademarks,brand-Name

question 8

Multiple Choice

What term best describes firm-specific assets such as patents and trademarks,brand-name reputation,installed base,and organizational culture?

• A)Competitive advantage
• B)Capabilities
• C)Resources
• D)Threats to sustainability
• E)Strategic firm assets

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Definitions:

Big Picture

Understanding of the broader, overall perspective or situation rather than just focusing on details.

Insight

An ability to know what information is relevant, to find connections between the old and the new, to combine facts that are unrelated, and to see the “big picture”

Flow Experience

A state of complete immersion and engagement in an activity, often leading to enhanced performance and personal fulfillment.

Response to Loss

The reactions or actions taken by an individual, group, or organization after experiencing a defeat or failure.