Examlex
Excel offers tools to help you project ________ results based on past performance.
Direct Marketing
A form of advertising where companies communicate directly with customers through a variety of media including cell phone text messages, email, websites, online adverts, database marketing, fliers, and catalog distribution.
Sales Promotion
Marketing activities that aim to increase sales in the short-term by offering incentives or discounts to consumers or resellers.
Cost Per Contact
A metric that measures the average expense incurred by a company to make a single contact with a potential or current customer, often used in marketing and advertising.
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