Discuss Some of the Key Issues to Keep in Mind

question 17

Essay

Discuss some of the key issues to keep in mind when exploring the communication process.What are some potential pitfalls?

---

Definitions:

Retailer's

Pertaining to businesses that sell goods directly to consumers for personal use, operating from physical or online locations.

Cognitive Dissonance

A psychological phenomenon where an individual experiences distress due to holding conflicting beliefs, attitudes, or values.

Psychological Tension

Internal conflict or stress experienced by individuals due to opposing thoughts, beliefs, or feelings.

Postpurchase

Relates to the period after a purchase has been made, focusing on the customer's experience, satisfaction, and any follow-up services or support.