Which of These Best Explains Why Alexander's Empire Did Not

question 4

Multiple Choice

Which of these best explains why Alexander's empire did not last long?

• A) The Macedonians had no experience with ruling an empire.
• B) Alexander's rule was too oppressive.
• C) There was no time to establish an administration.
• D) It was too vast.

---

Definitions:

AIDA Model

A marketing framework that outlines the customer journey through Awareness, Interest, Desire, and Action to guide promotional strategies.

Attention

The focus or concentration on a specific object, task, or activity, limiting distraction and directing cognitive resources to process information effectively.

Persuasive Message

Communication designed to convince or influence the audience to adopt a particular attitude, perform an action, or adopt a belief.

Indirect Approach

A communication strategy that presents supporting details before the main point, often used to soften the impact of negative messages or to persuade.