Developing and Implementing a Social Media Strategy Requires the Investment

question 9

True/False

Developing and implementing a social media strategy requires the investment of significant time,and often,money.

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Definitions:

Instrumentality

In the context of motivation theory, the belief that a certain behavior will lead to achieving a desired outcome or reward.

Positive Instrumentalities

The belief that if one performs well, this will lead to valued outcomes or rewards.

Performance-contingent Basis

A system or approach where rewards, such as bonuses or promotions, are given based on the achievement of specific performance targets or outcomes.

Employee Needs

The requirements or desires of workers, including physiological, safety, social, esteem, and self-actualization needs, that influence motivation and job satisfaction.