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Why Is Outbound Telemarketing Becoming Less Effective as a Source

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Why is outbound telemarketing becoming less effective as a source of prospects?


Definitions:

Operations Manager

A professional responsible for overseeing, designing, and controlling the process of production and redesigning business operations.

Net Present Value

A financial metric used to evaluate the profitability of an investment or project, representing the difference between the present value of its cash inflows and outflows.

Effective Capacity

The maximum output rate or service capacity an operation, facility, or machine can achieve under normal conditions or constraints.

Process Cycle Time

The total time it takes to complete a series of tasks from start to finish in a process, often aimed at identifying efficiencies.

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