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What Is Promotion? Name and Describe Two Major Types of Emerging

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Essay

What is promotion? Name and describe two major types of emerging promotional tools that might be used to influence consumers to purchase products and services.


Definitions:

Social Entrepreneurship

A practice involving the starting of businesses with the aim of addressing social issues or making a positive impact on society.

Hybrid Model

A business, organizational, or systems approach combining elements of multiple methods, techniques, or technologies, often incorporating both traditional and innovative practices.

Social Purpose Ventures

Businesses created by social entrepreneurs to resolve a social problem and make a profit.

Enterprising Nonprofits

Organizations that engage in business-like activities with the aim of supporting a social or environmental mission.

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