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Rita Likes to Make Her E-Mails Friendly and Fun So

question 27

Multiple Choice

Rita likes to make her e-mails friendly and fun so she embeds happy faces and hearts and other emoticons in her message. Based on these e-mail messages, what might Rita's co-workers or manager think about Rita?


Definitions:

Lanham Act

A United States federal statute that governs trademarks, service marks, and unfair competition.

Trademark

A recognizable sign, design, or expression that identifies and differentiates products or services of one trader from those of others.

Consumerism

The promotion of the consumer's interests, emphasizing the importance of consumption and acquisition of goods.

Trademark Infringement

The unauthorized use of a trademarked name or logo, which violates the rights of the trademark owner.

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