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The Incas ruled their empire using all of the following methods except
Link Juice
A term in SEO that refers to the value or equity passed from one webpage or site to another through hyperlinks to improve rankings.
Link Quality
The value or efficacy of a hyperlink in influencing a website's ranking in search engine results, often determined by relevance and authority.
Site's Brand Equity
The value a website derives from consumer perception of the brand name associated with it, influencing its credibility and customer loyalty.
Black Hat
Techniques that violate ethical standards, particularly in digital contexts like SEO, to gain unfair advantages.
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