What Is an Example of Using Cluster Analysis in Business

question 336

Multiple Choice

What is an example of using cluster analysis in business to create target-marketing strategies?

• A)Google search
• B)first name information
• C)zip code segmentation
• D)last name associations

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Definitions:

Manufacturing Overhead

All indirect costs associated with the production process, including utilities, rent for manufacturing facilities, and salaries of supervisory staff.

Unit Costs

The cost incurred by a company to produce, store, and sell one unit of a particular product or service.

Raw Materials Inventory

The stock of unprocessed materials that are used in manufacturing to produce goods, representing a current asset on the balance sheet.

Materials Requisitioned

The process and documentation involved in requesting and withdrawing materials from the inventory for use in production.