The Term _____ Refers to the Total Image of a Product

question 7

Multiple Choice

The term _____ refers to the total image of a product, including the size, shape, color, texture, graphics, or particular sales technique employed.

• A) trade dress
• B) service mark
• C) trade name
• D) copyright

---

Definitions:

Journal Entries

The method used in bookkeeping to record all the financial transactions of a business.

Raw Materials

Fundamental substances used in the creation or manufacturing of goods.

Overapplied Overhead

A condition where the overhead allocated to goods produced exceeds the actual overhead costs incurred.

Cost of Goods Sold

The direct costs attributable to the production of goods sold in a company, including material and labor expenses.