Examlex
With reference to mutual assent, which of the following concepts applies when both parties are aware that they do not know all they need to know before contracting, and they contract anyway?
Marketing Research
The process of gathering, analyzing, and interpreting information about a market, including information about potential customers, competitors, and the industry as a whole.
Center of Influence
A person or organization that has a major impact on opinions or actions within a specific area or community due to their authority, knowledge, position, or network.
Prospecting
The act of searching for potential customers or clients to generate new business opportunities.
Qualified Prospect
A Qualified Prospect is a potential customer who has been assessed and determined to fit the target market's criteria, showing both interest in and the capacity to purchase a product or service.
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