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If an organization wanted to run a conference to promote research and social networking opportunities for those working in mental health, they would be participating in which of the core strategies set out by the Mental Health Global Action Programme?
Standardized Products
Goods or services that are uniform in quality and performance, manufactured or delivered according to set specifications to ensure consistency and interchangeability.
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products, commonly referred to as the 4Ps: product, price, place, and promotion.
Four P's
A marketing mix model that consists of Product, Price, Place, and Promotion, used to consider the key factors in marketing a product or service.
Product
A product is any good, service, or idea that can be offered to the market to satisfy a need or want, ranging from tangible items to intangible services.
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