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Why Does Network Externality Arise

question 59

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Why does network externality arise?


Definitions:

Potential Revenue Stream

Future income that could be generated from a business activity or investment, not yet realized.

Operational CRM

Customer relationship management focused on the direct interactions with customers, aiming to enhance customer service, sales, and marketing operations.

Back-Office

Refers to the administrative and support personnel in a company who are not client-facing, involved with functions such as accounting, IT, and human resources.

Customer Acquisition

The process of bringing new customers to a business through various marketing and outreach strategies.

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