Which of the Following Is True of Building a Brand

question 3

Multiple Choice

Which of the following is true of building a brand using public relations (PR) ?

• A)Most PR activities should include hard sells for better branding.
• B)PR activities should be used to reinforce a brand by creating a feel of mass advertising.
• C)Potential customers should perceive PR activities as strictly self-serving.
• D)Among the most visible PR activities for companies are charitable ones.
• E)PR is the most trusted business field and hence the best to build a brand.

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Definitions:

Education

The systematic process of facilitating learning, or the acquisition of knowledge, skills, values, beliefs, and habits through various means such as teaching, training, storytelling, discussion, and directed research.

Economic Recession

A temporary slump in economic activities, with reduced trade and industry output, often determined by a continuous fall in GDP over two quarters.

Permanent Income

A theory suggesting individuals base their consumption patterns on their long-term average income rather than their current income.

Transitory Income

Income that is temporary or fluctuating, often not considered stable or predictable for long-term financial planning.