Which of the Following Statements About the Follow-Up a Salesperson

question 79

Multiple Choice

Which of the following statements about the follow-up a salesperson does after a sale is true?

• A)The nature of the follow-up should reflect the needs of the buying center member being contacted.
• B)If at all possible, personal visits should be avoided because they are so expensive and tend to accomplish little.
• C)Salespeople should write personal notes regularly to all clients and never send form letters.
• D)A salesperson can make use of the company's telemarketing facilities to make all follow up calls.
• E)Telephone calls are seen as intrusive and should never be used as a follow-up communication channel.

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Definitions:

Patented

A legal status provided to an inventor or assignee granting exclusive rights to use, make, and sell an invention for a certain period of time.

Marginal Benefit

The increase in satisfaction or utility one gets from the consumption of an additional unit of any good or service.

Marginal Cost

The raised expense resulting from the production of one additional product or service unit.

Optimal Amount

The most efficient level or quantity of a good or service to achieve a specific goal or maximize utility.