Examlex
Everett Rogers notes that crucial elements in the diffusion of new ideas are all of the following EXCEPT:
Information
Data that has been processed or organized in a meaningful way, useful for decision-making or understanding a topic.
General Purpose
The broad intent of a message—to inform, to persuade, or to collaborate with the audience.
Proposal
A formal suggestion or plan, often in business, for consideration or action.
Persuade
The act of convincing someone to do or believe something through reasoning or argument.
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