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What are the various advantages and disadvantages of the decentralization of the international marketing research function?
Psychoanalysis
A theory and treatment approach founded by Sigmund Freud, focusing on unconscious processes and childhood experiences as key influences on behavior and mental health.
Psychoanalytic Perspective
A theoretical approach in psychology that emphasizes unconscious processes and past experiences, particularly childhood experiences, in shaping behavior and personality.
Defense Mechanisms
Psychological strategies employed unconsciously to protect oneself from anxiety or to face reality, including denial, repression, and projection.
Pathological Personalities
Patterns of behavior or personality traits that are maladaptive, causing significant distress or impairment in functioning.
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