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In order for a company to be globally aware, what are the two things a company must do?
Quasi-Experiment
A research design that resembles experimental research but lacks random assignment to treatment or control groups, making causal inferences more challenging.
Naturally Occurring Groups
Groups that form spontaneously based on shared interests, geographies, or inherent traits, as opposed to being artificially assembled.
Dependent Variable
The variable in a study or experiment that is expected to change or vary as a result of manipulations of the independent variable(s).
Internal Validity
The judgment that for a particular experiment, it is possible to conclude that the manipulated independent variable caused the change in the measured dependent variable.
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