A ________ Is a Test Marketing Program Conducted by an Outside

question 6

Multiple Choice

A ________ is a test marketing program conducted by an outside research company in field experimentation.The research company guarantees distribution of the product in retail outlets that represent a pre-determined percentage of the market.

• A)Simulated test market
• B)Partial test market
• C)Controlled test market
• D)Standard test market

---

Definitions:

Hardware

The physical components of a computer system, such as the CPU, RAM, hard drives, and so on.

Strategic

Relating to the identification and implementation of long-term or overall aims and interests.

Mass Storage Devices

Devices designed to store large amounts of data for long-term retention; examples include hard drives, solid-state drives, and tape libraries.

Magnetic Disks

Data storage devices that use magnetic storage to record and retrieve digital information using one or more rotating disks.