Probability Sampling Techniques Are Uncommon in International Marketing Research Because

question 91

Multiple Choice

Probability sampling techniques are uncommon in international marketing research because of all of the following reasons except ________.

• A)lack of suitable sampling frames
• B)the inaccessibility of certain respondents,such as women in some cultures
• C)the dominance of personal interviewing
• D)lack of trained researchers

---

Definitions:

Selling Price

The amount of money for which a product or service is sold to the customer.

Fixed Costs

Costs that do not change with the level of production or sales volume, such as rent or salaries.

Widgets

A generic term often used to refer to a fictional or unspecified product or gadget.

Nonunion Firms

Companies or organizations where the workforce is not represented by a labor union, often resulting in different working conditions compared to unionized settings.