Which of the Research Questions/hypotheses Below Is Best Answered Using

question 102

Multiple Choice

Which of the research questions/hypotheses below is best answered using frequency distribution?

• A)What percentage of the market consists of heavy users,medium users,light users,and nonusers?
• B)The heavy and light users of a brand differ in terms of psychographic characteristics.
• C)What is the income distribution of brand users? Is this distribution skewed toward low income brackets?
• D)Both A and C are correct.

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Definitions:

Rank Order

The arrangement of items or individuals based on their attributes or performances, from highest to lowest or vice versa.

Hierarchical List

An organized structure of items or elements ranked or sorted based on levels of importance, priority, or classification.

Role Play

An educational or therapeutic technique in which participants act out roles in specific scenarios to learn, practice behaviors, or solve problems.

Feeling Word Checklists

Tools used in psychological assessments to help individuals articulate their emotions by selecting descriptive words.