Examlex
In what way is consumer demand different from consumer wants?
Collective Unconscious
A concept in Jungian psychology referring to a part of the unconscious mind which is shared among beings of the same species and contains universal experiences.
Personal Unconscious
A Jungian concept referring to all information and experiences unique to an individual that are repressed or forgotten.
Libido
A term often used in psychology to denote the energy of the sexual drive as a component of the life instinct.
Ego
A part of the mind that mediates between the conscious and the unconscious and is responsible for reality testing and personal identity.
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