By Properly Understanding Customer Needs and Channel Dynamics, a Business

question 37

Multiple Choice

By properly understanding customer needs and channel dynamics, a business can

• A) build a competitive advantage.
• B) introduce new products.
• C) increase the acquisition costs of its products.
• D) reduce advertising spending.
• E) compensate for product weaknesses.

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Definitions:

Intelligence

The capacity for learning, reasoning, understanding, and similar forms of mental activities; aptitude in grasping truths, relationships, facts, meanings, etc.

Language Ability

The capacity to understand, produce, and use complex systems of communication, particularly human languages.

Language Abilities

The capacity to acquire and use complex systems of communication, particularly the human ability to do so.

Bonobos

A species of great ape known for its matriarchal societies, peaceful behavior, and sexual dimorphism, residing primarily in the Democratic Republic of Congo.