Developing Value Propositions by Customer Type Provides the Sales Force

question 3

True/False

Developing value propositions by customer type provides the sales force with clear direction on how to serve customers. For example, car salespeople know that they cannot offer free services or upgrades to the value-minded, price-sensitive customer.

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Definitions:

Relevant Information

Data that is applicable and related to a specific situation or analysis.

Reporting Information

The process of communicating data and insights relevant for decision-making to stakeholders.

Decentralized

A system in which decision-making and authority are distributed among various levels or locations rather than being concentrated in a single central organization.

Decision Rights

Guidelines or policies that determine who in an organization has the authority to make certain decisions.