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Social psychologists routinely test research hypotheses using the .05 level of significance. This means that so-called "significant" findings are actually "flukes" about ____ of the time.
Lawrence Welk
An American musician, accordionist, bandleader, and television impresario, known for hosting "The Lawrence Welk Show."
North Dakota Well Water
Water obtained from wells in North Dakota, which can be used for drinking, irrigation, or other purposes.
Gallons
A unit of volume used primarily in the United States for measuring liquids, equivalent to 3.785 liters.
Market Segmentation
The process of dividing a target market into smaller, clearly identified segments based on characteristics like needs, interests, or behavior.
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