In One Study, One Group of Homeowners Was Asked If

question 157

Multiple Choice

In one study, one group of homeowners was asked if they would put a small sign on their doors that said, "BE A SAFE DRIVER." Another group of homeowners was not asked to display this sign. Then, a few weeks later, everyone in both groups was asked if a large, poorly lettered sign stating, "DRIVE CAREFULLY," could be displayed in their yard. Most people who had received and granted the first request were quite willing to have the larger sign in their yard. In contrast, those who had not had the first request with the small sign tended to say "no" to displaying the larger sign. This study was about which of the following social influence techniques?

• A) foot-in-the-door
• B) low-balling
• C) bait-and-switch
• D) labeling

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Definitions:

Socialization

The process through which individuals learn and internalize the values, beliefs, and norms of their culture, acquiring a sense of self and society.

Consequences

Results or outcomes of actions, often highlighted in the context of cause and effect relationships.

Symbolic Interactionists

Scholars and theorists who focus on how individuals interpret and confer meanings to objects, events, and behaviors within society, and how these interpretations form the basis of social interaction.

Social Environments

The immediate physical and social setting in which people live or in which something happens, including the culture that individuals are educated or live in, and people and institutions with whom they interact.