The Day-After Recall Test Would Be the Most Appropriate Measure

question 81

Multiple Choice

The day-after recall test would be the most appropriate measure of effectiveness for:

• A)the back outside cover position of the May issue of Fortune.
• B)a full-page ad in a trade journal aimed at the supermarket industry.
• C)a 30-second commercial promoting NCAA football games on the cable channel ESPN.
• D)a transit ad on the back of the envelope that contains airplane tickets.
• E)an aerial ad by McDonald's.

Recognize different e-portfolio models and select appropriate ones for varying educational contexts.

Understand the goals and critical components of the internship culmination stage, including future employment and critical tasks.

Assess how success in internships can be determined and evaluated.

Comprehend the importance of and strategies for effective closure in professional relationships during internships.