The Most Common Direct Marketing Objective That Is Typically Expected

question 41

Multiple Choice

The most common direct marketing objective that is typically expected by companies is:

• A)to seek a direct response.
• B)to increase awareness about a product/service.
• C)to increase knowledge of use of the product.
• D)to reduce post purchase dissonance.
• E)to sell the product at a higher price.

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Definitions:

Wings

Appendages of an animal's body allowing it to fly, found in various forms in different groups such as birds, bats, insects, and some extinct species.

Optimal Function

The state or condition of operating in the most efficient and effective manner.

Processes Food

The physical and chemical breakdown of food into smaller components that can be absorbed and utilized by the body.

Water

A transparent, tasteless, odorless, and nearly colorless chemical substance that is the main constituent of Earth's hydrosphere and the fluids of most living organisms.