Simplified Decision Rules Such as "Always Buy the Largest Size

question 28

Multiple Choice

Simplified decision rules such as "Always buy the largest size of the cheapest priced detergent" or "Only buy motor oil if the manufacturer is offering a rebate" are:

• A)the result of integration processes.
• B)called heuristics.
• C)formalized group norms.
• D)problem-solving consequences.
• E)stimulus-response benefits.

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Definitions:

Pharyngeal

Pertaining to the pharynx, the region of the throat that sits behind the mouth and nasal cavity.

Esophageal

Relating to the esophagus, the muscular tube that connects the throat (pharynx) with the stomach and transports food and liquids.

Gastric

Pertains to the stomach and its role in digestion, including the secretion of gastric juices that break down food.

Epiglottis

A leaf-shaped flap of cartilage located behind the tongue, at the top of the larynx, which prevents food and drink from entering the windpipe.