A Marketer May Want to Use a Message That Draws

question 17

Multiple Choice

A marketer may want to use a message that draws an explicit conclusion for a target audience if the audience is:

• A)highly involved with the topic.
• B)highly educated.
• C)low in complexity.
• D)exposed to the message frequently.
• E)less educated.

---

Definitions:

Closed Fracture

A type of bone fracture where the skin remains intact and there is no open wound over the fracture site.

Acute Abdominal Pain

A sudden onset of severe pain located in the abdomen which may indicate a serious condition.

EMS

Emergency Medical Services, a system that provides urgent pre-hospital treatment and stabilization for serious illness and injuries and transport to definitive care.

Petty Cash Fund

A small amount of cash kept on hand for making immediate payments for miscellaneous small expenses.