The Use of Software to Empirically Analyze Online Conversations to Constantly

question 11

Multiple Choice

The use of software to empirically analyze online conversations to constantly monitor how consumers feel about brands is called _____.

• A) sentiment analysis
• B) e-commerce
• C) social currency
• D) data mining

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Definitions:

Atomic Open Sentence

In logic, an open sentence containing no quantifiers or connectives, which may become a proposition when variables are substituted.

Compound

A substance formed from two or more elements chemically united in fixed proportions; or, in a linguistic context, a term made up of two or more words functioning as a single unit.

Atomic

Constituting an undivided whole; elementary, with reference to particles or concepts.

Truth-functional Compound

A complex proposition in logic that is made up of simpler propositions and whose truth-value depends solely on the truth-values of these simpler propositions.