When a Professional Interviewer Holds a 90-Minute Discussion with One

question 59

Multiple Choice

When a professional interviewer holds a 90-minute discussion with one member of the target market to find out why that respondent purchases a particular brand of clothing,this is an example of a:

• A)depth interview
• B)concept test
• C)focus interview
• D)hermeneutic analysis

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Definitions:

Electricity

A form of energy resulting from the existence of charged particles, such as electrons or protons, typically used as a power source.

Fraudulently

Acting with intentional deception or dishonesty to gain an unauthorized benefit or to harm another party.

Forgery

The crime of creating, altering, or imitating objects, statistics, or documents with the intent to deceive.

Public Order Crime

Offenses that interfere with the operation of society and the ability of people to function efficiently, such as public drunkenness and prostitution.