Candi Received a Research Questionnaire in the Mail

question 19

Multiple Choice

Candi received a research questionnaire in the mail.She completed it and sent it back to the marketing researcher.Which type of survey approach is this researcher using?

• A)mixed-mode survey approach
• B)simple survey approach
• C)noninteractive survey approach
• D)interactive survey approach

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Definitions:

Effective Rate

The effective rate is the actual interest rate that a borrower pays on a loan or receives on a deposit account, after the compounding of interest is taken into account.

Contract Rate

The interest rate specified in a financial contract, notably in loans or leases, that must be paid over the duration of the agreement.

Effective Interest Method

A way of amortizing the bond premium or discount over the life of the bond in a manner that reflects a constant rate of interest.

Bond Premium

The amount by which the market price of a bond exceeds its principal amount or face value, typically as a result of changes in interest rates.