All of the Following Are Improvements of Scanner Data Over

question 68

Multiple Choice

All of the following are improvements of scanner data over standard mail diary panel data EXCEPT:

• A)scanner data measure observed (actual)purchase behavior rather than reported behavior
• B)scanner measures are obtrusive
• C)more extensive purchase data can be collected with scanner data
• D)scanner data are collected mechanically,resulting in improved accuracy over mail diary panel data

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Definitions:

Required Reserves

The minimum amount of funds that a bank must hold in reserve against deposit account liabilities, as mandated by the central bank, to ensure bank liquidity.

Demand Deposits

Bank accounts that allow the holder to withdraw funds without advance notice, such as checking accounts.

Required Reserves

The minimum amount of funds that a bank must hold in reserve against specified deposit liabilities, as dictated by the central bank's regulations.

Primary Reserves

Liquid assets held by financial institutions to meet regulatory requirements and immediate liquidity needs.