A(n)____________________ Scale Measures Attitudes by Using 7-Point Rating Scales That

question 74

Short Answer

A(n)____________________ scale measures attitudes by using 7-point rating scales that are anchored at either end by polar opposite adjectives.

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Definitions:

Lost Wax

A method of metal casting in which a molten metal is poured into a mold that has been created using a wax model, which is then melted away and lost.

Repoussé

Formed in relief by beating a metal plate from the back, leaving the impression on the face. The metal sheet is hammered into a hollow mold of wood or some other pliable material and finished with a graver. See also Relief.

Drilling

The process of making holes in a solid substrate by using a rotating tool called a drill, often used in construction, manufacturing, and resource extraction.

Price Discrimination

The business practice of selling the same good at different prices to different customers.