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Asking General Questions Before Specific Questions in Order to Obtain

question 54

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Asking general questions before specific questions in order to obtain unbiased responses is called the anchoring technique.


Definitions:

CRM

Customer Relationship Management (CRM) is a technology for managing all your company's relationships and interactions with current and potential customers, aiming to improve business relationships.

SCM

Supply Chain Management involves the systematic control over the transfer of resources, information, and finances as they make their way from their origin with suppliers to manufacturers, onto wholesalers and retailers, and finally to the end user or consumer.

TPS

The Transaction Processing System, a specific form of information system, is tasked with collecting, saving, adjusting, and fetching transactional information pertaining to an organization.

SCM

The directive process of managing the flow of physical goods, associated information, and financial transactions from the point of supply through manufacturing stages to the wholesaler, retailer, and ultimately to the consumer is the essence of Supply Chain Management.

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