Examlex
When a telephone book database is re-arranged so that it is organized by phone number,instead of by last name,this type of database is a type of ____________________ directory.
Psychographic Segmentation
Psychographic Segmentation is a marketing strategy that divides consumers into sub-groups based on shared psychological characteristics, lifestyles, or interests.
Reciprocity
An exchange where two parties provide mutual benefits or favors to each other, often fostering cooperation and positive social behavior.
Business Buying Process
is the decision-making process by which businesses identify, evaluate, and purchase goods and services to fulfill their needs.
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