When a Field Worker Calls a Potential Respondent and Says

question 65

Multiple Choice

When a field worker calls a potential respondent and says: "Good evening.My name is Jim Smith and I'm calling from Burke Marketing Research in Cincinnati,Ohio," what aspect of the interviewer training program is being conducted?

• A)recording responses
• B)making initial contact
• C)closing the interview
• D)probing

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Definitions:

Candy Store

A retail establishment specializing in the sale of candies, sweets, and similar confectionery products.

Slope

Slope is the measure of the steepness or incline of a line, calculated as the ratio of the vertical change to the horizontal change between two points on the line.

Economic Growth

A rise in the output of goods and services within an economy across a specified timeframe, generally gauged by Gross Domestic Product (GDP).

Production Possibilities

A curve or frontier that shows the various combinations of different goods that an economy can produce, given its technology and resources.