MATCHING Complete the Following Using the Terms Listed

question 64

Multiple Choice

MATCHING
Complete the following using the terms listed.
-Revenues and intangible benefits from a customer,minus the costs of acquiring and serving the customer is known as _____.

• A)secondary data
• B)affinity program
• C)market segmentation
• D)demographic
• E)target market
• F)utility
• G)marketing mix
• H)data mining
• I)consumer behavior
• J)ownership utility
• K)exchange process
• L)B2B
• M)lifetime value of a customer
• N)relationship marketing
• O)frequency marketing
• P)product-related segmentation

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Definitions:

Iron-Deficiency Anemia

A condition resulting from insufficient iron levels, leading to a decrease in the number of healthy red blood cells, causing fatigue and weakness.

Bleeding

The loss of blood from the circulatory system, which can occur internally or externally due to injury or a medical condition.

Autotransfusion

A medical procedure where a person receives their own blood for a transfusion instead of banked donor blood.

Trans-

A prefix meaning across, through, or beyond, used to denote movement or change.