The Future Attitudes of Most Prospects Are Affected by the First

question 129

Multiple Choice

The future attitudes of most prospects are affected by the first impression they form of the salesperson.Therefore,salespeople ________.

• A)should carefully prepare their approach to potential customers
• B)should use the same sales pitch to all customers
• C)must be selective in identifying prospects
• D)must be tactful when they respond to objections

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Definitions:

Pure Competition

A market structure characterized by a large number of small firms producing identical products with no single firm influencing the market price.

Perfectly Elastic

Describes a demand or supply situation where quantity demanded or supplied changes by an infinite amount in response to any change in price.

Unique Product

A product that is distinctive and has no exact substitutes in the market, often giving its producer a competitive advantage.

Unit Price

The cost per unit of a product or service, which allows consumers to compare prices and value among different items.