The Mere Exposure Effect Refers to the Tendency for People

question 45

Multiple Choice

The mere exposure effect refers to the tendency for people to ____.

• A) come to like something simply because other people like it
• B) come to like something simply because they see or encounter it repeatedly
• C) come to think that something is common, or prevalent, simply because they like it
• D) come to think that something is common, or prevalent, simply because they see or encounter it repeatedly

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Definitions:

Sales Journal

A specialized accounting journal used to record all sales transactions of a business.

Sales Revenue

The income generated from selling goods or services over a specific period before deducting any costs or expenses.

Accounts Receivable

Payments due to a company from its customers for the provision of goods or services, yet to be paid.

Sales Invoices

Documents issued by a seller to a buyer, detailing products or services sold, quantities, prices, and terms of sale.