When a Firm Determines That It Will Need to Hire

question 27

Multiple Choice

When a firm determines that it will need to hire 50 customer service representatives within the next three months,it has engaged in ________.

• A)attracting
• B)placement
• C)workforce planning
• D)competency modeling

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Definitions:

Encodes

The process of converting data into a particular form, often for the purpose of security, storage, or transmission efficiency.

IMC Communication Process

An approach to achieving the objectives of a marketing campaign through the well-coordinated use of different promotional methods that are intended to reinforce each other.

Transmitter

A device that sends out a signal, message, or broadcast to a receiver.

IMC Communication Process

The integrated marketing communications (IMC) process involves planning, executing, and monitoring the coordinated brand communication across various channels to achieve specific marketing objectives.