After Determining That Consumers Had Concerns About Fat and Carbohydrates

question 36

Multiple Choice

After determining that consumers had concerns about fat and carbohydrates, Piada's Pizza began offering a low-fat, low-carb pizza product. The creation of this new product was the result of

• A)a competitive advantage.
• B)a well-defined mission statement.
• C)good strategic planning.
• D)a market opportunity.
• E)opportunistic behavior.

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Definitions:

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with the unconditioned stimulus, eventually comes to trigger a conditioned response.

Unconditioned Stimulus

In classical conditioning, a stimulus that naturally and automatically triggers a response without any learning being involved.

Intermittent Pairing

A learning process in classical conditioning where the conditioned stimulus is sometimes, but not always, paired with the unconditioned stimulus, leading to a learned association.

Learned Response

A reaction that is developed as a result of experience.