The Three Major Categories of Influences on the Consumer Buying

question 87

Multiple Choice

The three major categories of influences on the consumer buying decision process are

• A) situational influences, demographic influences, and psychological influences.
• B) social influences, situational influences, and marketer-dominated influences.
• C) demographic influences, situational influences, and marketer-dominated influences.
• D) situational influences, social influences, and psychological influences.
• E) marketer-dominated influences, psychological influences, and person-specific influences.

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Definitions:

Categorical Proposition

A statement that asserts or denies something about every member of a category.

Quantifier

A term or phrase, typically in logic, that specifies the quantity of specimens in the domain of discourse to which the predicate applies.

Categorical Proposition

A statement asserting or denying that all or some of the members of one category are included in another.

Predicate Term

An expression that conveys a property that a subject can have or a relation that can exist between the subject and another entity.