CVS Has Set Up a Website That Enables Customers to Converse

question 20

Multiple Choice

CVS has set up a website that enables customers to converse with the company and communicate their needs and wants. This is an example of a(n) ____ website.

• A)accessible
• B)controlled
• C)linked
• D)addressable
• E)interactive

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Definitions:

Characteristics

Distinctive features or qualities that define and distinguish a person, object, or concept.

Franchising

A business model where a brand and business system is licensed by a franchisee from the franchisor.

Marketing Channel

The route or pathway through which goods and services travel from the producer to the consumer.

Economically Significant

Having a substantial impact or effect on the economy or financial markets, often influencing trends, policies, or decisions.