Martin Is a New Product Manager for a Large Biochemical

question 244

Multiple Choice

Martin is a new product manager for a large biochemical firm. He is currently working on a proposal for a new chemical solvent and knows that introducing the new product can be risky because it might fail. He also knows that ___ is risky as well.

• A)performing marketing research
• B)keeping tabs on the actions of competitors
• C)not introducing new products
• D)generating new product ideas
• E)addressing customers' concerns about products

---

Definitions:

Fully Functioning Person

A fully functioning person is a concept in humanistic psychology referring to an individual who is living in alignment with their true self, experiencing an ongoing process of personal growth and fulfillment.

Defenses

Psychological strategies brought into play by individuals or the ego to protect against feelings of anxiety or guilt, and to maintain self-image.

Person-Centered Therapy

A therapeutic approach developed by Carl Rogers focusing on an individual's self-worth and values, emphasizing empathy, unconditional positive regard, and genuine interaction from the therapist.

Therapeutic Situation

An environment created during therapy sessions that provides safety and support for clients to explore their issues and feelings.