Department Stores Such as Kohl's and Macy's Are Interested in Learning

question 143

Multiple Choice

Department stores such as Kohl's and Macy's are interested in learning how much their competitors are charging for similar merchandise. Which of the following practices might these retailers utilize to identify competitors' prices?

• A) Employing comparative shoppers who systematically collect data on prices at competing stores
• B) Stealing price lists from a display at a trade show
• C) Hiring sales representatives from competitors' companies and asking them to share price information
• D) Pretending to be a buyer and soliciting pricing information from the competitor

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Definitions:

Drill Down Apps

Applications designed to allow users to start with broad information and progressively access more detailed data by clicking through options or menus.

Bar Charts

A graphical display used to represent data with vertical or horizontal bars where each bar's length or height is proportional to the values it represents.

Data Visualization

The representation of data or information in graphical or pictorial format to make it easier to understand and analyze.

Conventional Charts

Traditional graphical representations of data, such as bar graphs, line charts, and pie charts, used to visualize information.