A Small Self-Service Store That Is Open Long Hours and Carries

question 111

Multiple Choice

A small self-service store that is open long hours and carries a narrow product assortment in convenient locations is best described as a

• A) discount store.
• B) department store.
• C) convenience store.
• D) supermarket.
• E) category killer.

---

Definitions:

Social Media

Online platforms and technologies that enable users to create, share content, and participate in social networking.

Brand Managers

Professionals responsible for developing and maintaining a brand's image, strategy, and campaign to maximize brand equity.

Self-disclosure

The process of sharing personal, often private, information about oneself with others to build relationships or foster intimacy.

Favorable Image

A perception held by consumers or the public that a brand, product, or company is of high quality, trustworthy, or desirable.