Decision-Making Conditions: Keep on Truckin' (Scenario)

question 144

Multiple Choice

Decision-Making Conditions: Keep on Truckin' (Scenario)
Fiona Lui is general manager of Westcoast Trucks, a medium-sized hauling service located in Vancouver, B.C. She is responsible for scheduling trucks, initiating new routes, and staffing both existing and new routes. She is currently struggling to find more information about the profitability of existing and future truck routes.
-Sylvia,Fiona's scheduling assistant,is pessimistic about the company's ability to earn a profit from the proposed new truck route.Sylvia will most likely follow a ________ strategy.

• A)multimax
• B)minimin
• C)minimax
• D)maximin

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Definitions:

Industrial Market

The sector of the economy in which businesses sell products or services to other businesses for production, not directly to consumers.

Resellers

are businesses or individuals that purchases goods for the purpose of selling them again rather than using them.

Organizational Markets

Markets composed of businesses and other organizations that buy goods and services for use in their operations or in the production of other goods and services.

Amazon.com

An American multinational technology company which focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence.